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MBA硕士毕业论文_XS投资集团转型发展战略研究PDF

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XS投资集团转型发展战略研究
摘要
改革开放推动着我国经济进入高速发展的快车道,也推动着我国社会发生日新月异
的变化,经济的飞速发展带来了加快城市化进程的需求,过去的城市基础设施已经无法
满足现代化城市的标准,全国各地城市面貌亟待改善。面对这一现状,政府迫切需要成
立专门的组织,承担起当地城市基础设施建设及维护的任务。当前背景下,由政府出资
组建、负责当地基础设施建设的组织—地方政府融资平台公司诞生,并在全国范围内迅
速发展。经过近三十年的发展壮大,地方政府融资平台充分发挥自身职能,加快了城市
基础设施建设,为我国经济发展贡献了巨大的力量。然而,随着政府债务规模过大、融
资平台公司融资机制存在缺陷、融资平台造血能力差等一系列问题逐渐显现,迫切需要
转型谋发展。近年来,国有企业混合所有制改革政策落地,为地方政府融资平台转型提
供了良好契机,全国各地平台公司纷纷走上市场化转型道路。面对转型需求,XS投资
集团如何做好未来规划,探索适合的转型方向和路径,促进可持续、高质量发展,是一
个有待研究的课题。
本文在对国内外相关研究分析、梳理的基础上,以 XS投资集团为研究对象,深入
了解公司的现状及发展历程,找到 XS投资集团当前面临的短板问题,探讨问题成因;
针对 XS投资集团的内、外部环境,通过运用战略管理理论分析工具—PEST分析法、波
特五力模型分析方法、并结合集团内部的资源、能力两个层面分析,得出具体结论,总
结归纳出 XS投资集团的优势(S)、劣势(W),机会(O)、威胁(T),通过运用SWOT
矩阵分析得出四种战略组合,确定 SO和ST相结合的增长型多元化发展战略;结合本
文对 XS投资集团的研究结论,制定出符合XS投资集团转型发展的战略方案以及战略
方案实施的保障措施。
本研究可以帮助 XS投资集团认清目前所处的内外部环境,制定正确的转型发展战
略,从而通过实施该战略方案,培养自身核心竞争力以达到占据有利的市场竞争地位这
一目的。本文的研究成果旨在为 XS投资集团的发展转型提供参考依据,并为行业内其
他地方政府融资平台公司的转型提供借鉴意义。
【关键词】:地方政府融资平台公司;市场化转型;发展战略;SWOT分析
I
ABSTRACT
RESEARCH ON TRANSFORMATION AND
DEVELOPMENT STRATEGY OF
XS INVESTMENT GROUP
ABSTRACT
The reform and opening-up has pushed China's economy into the fast lane of rapid
development, and also promoted the rapid changes of China's society. The rapid economic
development has brought the need to speed up the process of urbanization. The past urban
infrastructure has been unable to meet the standards of modern cities, and the appearance of
cities all over the country needs to be improved. Facing this situation, the government urgently
needs to establish a special organization to undertake the task of local urban infrastructure
construction and maintenance. In the current context, the local government financing platform
company, an organization funded by the government and responsible for local infrastructure
construction, was established and developed rapidly throughout the country. After nearly three
decades of development and growth, local government financing platforms have given full play
to their functions, accelerated the construction of urban infrastructure and contributed a great
deal to China's economic development. However, with the excessive scale of government debt,
defects in the financing mechanism of financing platform companies, poor hematopoietic
capacity of financing platform and a series of problems gradually appear, there is an urgent need
for transformation anddevelopment. In recent years,the implementation of themixed
ownership reform policy of state-owned enterprises has provided a good opportunity for the
transformation of local government financing platforms, and local platforms have begun to take
the path of listing and market transformation. Facing the needs of transformation, how XS
investment group makes future plans, explores suitable transformation directions and paths, and
promotes sustainable and high-quality development is a subject to be studied.
Based on the analysis and combing of relevant research at home and abroad, this paper
takes XS investment group as the research object, deeply understands the current situation and
development process of the company, finds the short board problems faced by XS investment
group, and discusses the causes of the problems; According to the internal and external
environment of XS investment group, by using the analysis tools of strategic management
theory - PEST analysis method and Porter's five forces model analysis method, and combined
with the three levels of resources, capabilities and core competencies within the group, this
paper draws specific conclusions, summarizes the strengths (s), weaknesses (W), opportunities
II
华北水利水电大学硕士学位论文
(o) and threats (T) of XS investment group, and obtains four strategic combinations by using
SWOT matrix analysis, Determine the growthoriented diversified development strategy
combining so and St; Combined with the research conclusion of XS investment group, this
paper formulates the strategic plan in line with the transformation and development of XS
investment group and the guarantee measures for the implementation of the strategic plan.
Through the research of XS's investment environment, XS can develop its own core
competitiveness in the market and help XS to achieve the right purpose of the group's
investment environment. The research results of this paper are intended to provide reference
for the development and transformation of XS investment group, and provide reference for the
transformation of other local government financing platform companies in the industry.
[KEYWORDS]:Localgovernmentfinancingplatformcompany;Marketoriented
transformation; Development strategy; SWOT analysis
III