ii 摘要 科学、有效的供应商评价能够系统性降低品牌便利店的经营成本、提高服务 水平和可持续发展能力，为其在同行竞争中获得优势。 J品牌便利店是电商巨头J公司向线下消费市场延伸的战略性业务。石河子目 前有5家J品牌便利店，虽然极具号召力并拥有后发优势，但是，与周边小超市和 杂货店相比，其供应商评价工作缺乏明显特色和亮点，发展陷入困局。因此，论 文提出以优化其供应商评价工作为突破口，构筑核心竞争力，从而取得区域市场 竞争优势。 论文首先介绍了石河子J品牌便利店供应商评价中存在的问题，并进行了深入 的成因分析。然后，从确定供应商评价目标、评价指标体系构建原则、商品品类 及其重要性入手，详细讨论了评价指标体系的构成与设置、指标权重的分配、定 性指标打分、定量指标数据的计算及分值的确定。最后，以面包子类商品为例对 实际供应商进行了评价。 论文研究不仅可以提升石河子J品牌便利店的核心竞争力，对其它经济不发达 地区J品牌便利店的发展壮大也具有重要的指导和借鉴意义。 关键词：供应商评价；品牌便利店；核心竞争力 北京交通大学硕士专业学位论文 ABSTRACT iii ABSTRACT The scientific and effective supplier evaluation can systematically reduce the operating cost of the brand convenience store, improve the service level and the sustainable development ability, and obtain the advantage in the peer competition. The J-brand convenience store is a strategic business that the e-commerce giant J company extends to the offline consumer market. Shihezi currently has five J brand convenience stores, although it has great appeal and latecomer advantages, but compared with the surrounding small supermarkets and grocery stores, its supplier evaluation work lacks obvious characteristics and bright spots, and the development is in a difficult situation. Therefore, the paper proposes to optimize the evaluation of its suppliers as a breakthrough to build the core competitiveness, so as to obtain the competitive advantage of the regional market. Firstly, this paper introduces the problems existing in the supplier evaluation of Shihezi J brand convenience store, and makes a deep analysis of the causes. Then, starting from the definition of the supplier evaluation target, the construction principle of the evaluation index system, the items and the importance of the evaluation index system, the composition and the setting of the evaluation index system, the distribution of the index weight, the score of the qualitative index, the calculation of the quantitative index data and the determination of the score are discussed in detail. Finally, taking bread commodities as an example, the actual suppliers are evaluated. The research in this paper can not only enhance the core competitiveness of Shihezi J brand convenience store, but also has important guiding and reference significance for the development and growth of J brand convenience store in other economically underdeveloped areas. KEYWORDS： Supplier evaluation; convenient store; core-competitiveness 北京交通大学硕士专业学位论文 目录 iv 目录 摘要 ............................................................................................................................................. II ABSTRACT ..................................................................................................................................... III 1 绪论 ......................................................................................................................................... 1 1.1 研究背景及意义 .................................................................................................................... 1 1.1.1 研究背景 ........................................................................................................................ 1 1.1.2 研究意义 ........................................................................................................................ 3 1.2 文献综述 ................................................................................................................................ 3 1.2.1 国外研究现状 ................................................................................................................ 4 1.2.2 国内研究现状 ................................................................................................................ 5 1.2.3 总结 ................................................................................................................................ 6 1.3 研究内容与方法 .................................................................................................................... 7 1.3.1 研究内容 ........................................................................................................................ 7 1.3.2 研究方法 ........................................................................................................................ 7 1.4 技术路线与论文结构 .............................................................................................................. 8 1.4.1 技术路线 ........................................................................................................................ 8 1.4.2 论文结构 ........................................................................................................................ 9 2 理论与方法概述 .................................................................................................................... 11 2.1 便利店 .................................................................................................................................. 11 2.1.1 概念 .............................................................................................................................. 11 2.1.2 与超市的区别 .............................................................................................................. 12 2.2 供应商 .................................................................................................................................. 12 2.2.1 概念 .............................................................................................................................. 12 2.2.2 供应链双赢模式 .......................................................................................................... 13 2.2.3 供应商评价 .................................................................................................................. 13 2.3 基于交叉比率的ABC分类法 .............................................................................................. 18 2.4 优序对比法 .......................................................................................................................... 18 2.5 功效系数法 .......................................................................................................................... 19 3 石河子J品牌便利店供应商评价现状 .................................................................................. 21 3.1 便利店现状 .......................................................................................................................... 21 北京交通大学硕士专业学位论文 目录 v 3.2 供应商现状 .......................................................................................................................... 22 3.3 供应商评价存在的问题及成因分析 ................................................................................... 24 3.3.1 存在的问题 .................................................................................................................. 24 3.3.2 成因分析 ...................................................................................................................... 25 4 石河子J品牌便利店供应商评价优化 .................................................................................. 28 4.1 评价目标 .............................................................................................................................. 28 4.2 评价指标体系的构建准备 ................................................................................................... 28 4.2.1 供应商评价指标体系的构建原则 .............................................................................. 29 4.2.2 J品牌便利店商品品类结