党的十八届三中全会明确提出构建现代公共文化服务体系，在此背景下，我 国公共文化服务发展取得显著成效。由于缺乏对政府与社会力量关系的清 晰界定， 社会力量供给能动性被严重压抑，导致我国文化企业营商环境较差、文化市场规 模较小、文化生产经营机制不完善以及文化企业社会责任意识较弱。因此，本文 旨在从 政府和社会力量关系出发，构建社会力量参与公共文化服务供给模式，并 尝试破除其实施阻力，以推动解决当前公共文化服务供给困境，为建设社会主义 文化强国奠定坚实基础 。 首先，对当前公共文化服务供给现状进行梳理，并基于供给困境提出引导社 会力量参与公共文化服务供给的紧迫性。其次，指出由于当前社会力量参与公共 文化服务供给中， 依然存在“自上而下”供给、“政府包办”等不足，因而从政 府与社会力量的合作关系发出，构建了社会力量参与公共文化服务供给模式，按 供给主体划分为企业主导供给模式 、NGO主导供给模式和公众自主供给模式， 并对三种模式实施阻力进行分析。最后，运用演化博弈论、企业社会责任理论、 公共产品博弈和计算实验方法，分别对公共文化服务各 类供给模式进行优化研究， 以推动供给模式顺利实施。主要创新内容如下： 第一，初步构建了社会力量参与公共文化服务供给理论框架。从合作视角重 塑政府与社会力量之间的 关系，构建了社会力量参与公共文化服务供给模式，并 基于其实施阻力进行优化研究，以推动公共文化服务有效供给。 第二，构建了公共文化服务供给补偿机制决策模型。基于 PPP引导基金模 式下公共文化服务设施项目，构建演化博弈模型，求解出政府最优补偿机制决策 临界值，为政府进行补偿机制决策提供了理论参考。 第三，探究了实现公共文化 服务供给合作治理的关键因素和动力机制。基于 合作治理理论构建了供给主体的博弈模型，并结合案例分析，得出供给主体实现 稳定合作供给的条件，研究结论有利于推动公共 文化服务合作治理理论的构建。 第四，研究指出了促进公共文化服务供给中公众合作涌现的重要因素。基于 “温岭社戏”构建公共产品博弈模型，探究了公众自主供给模式中影 响公众合作 涌现的关键因素，为引导公众自愿参与公共文化服务供给提供了决策参考。 关键词：公共文化服务，社会力量，供给模式，补偿机制，合作涌现 II ABSTRACT The third plenary session of the 18th central committee of the communist party of China proposed to build the modern public cultural service system. In this context, the development of public cultural services has achieved remarkable results. However, due to the lack of clarity on the relationship between the government and social forces, the initiative of social forces are suppressed severely in the practice of socialized supply of public cultural services. Moreover, it causes many adverse consequences, for example, the business environment is unstable, cultural market develops slowly, the production and operation mechanism of culture is defective, and the enterprise social responsibility is weak. Therefore, this dissertation aims to construct a new supply mode of public cultural services participated by social forces based on the relationship between government and social forces, and try to overcome the implementation barriers of the mode, so as to lay a solid foundation for building a country with powerful socialist culture. First of all, this dissertation sorts out the current supply status of public cultural services, and emphasize the urgency of calling on social forces to participate in the supply of public cultural services based on the supply dilemma. Then, because of some problems, such as, ―supply from top to bottom‖, ―operated all by government‖, the supply mode of public cultural services participated by social forces is constructed based on the cooperative relationship between the government and social forces. According to the supply subject, the supply mode is divided into three types: enterprise oriented supply mode, NGO oriented supply mode and public oriented supply mode. And the implementation barrier of each mode is analyzed. Finally, by using evolutionary game theory, corporate social responsibility theory, public goods game and computational experimental methods, each type of mode is optimized to be implemented smoothly. The innovation points of this dissertation are as follows: Firstly, the theoretical framework of the participation of social forces in the supply of public cultural services is constructed initially. The supply mode of public cultural services participated by social forces is constructed based on the cooperative relationship between the government and social forces in this research. And it is optimized according to the implementation barriers. The above measures are beneficial to improve the efficiency of the supply of public cultural services. Secondly, a decision model of the compensation mechanism in the supply of III public cultural services is constructed. An evolutionary game model is established to find the decision threshold of the compensation mechanism based on a public culture service infrastructural project under PPP mode. It provides a theoretical reference for the government to make decision on compensation. Thirdly, the key factors and dynamic mechanism to achieve the cooperative governance of the supply of public cultural services is researched. Besides case studies, a game model on account of supply subjects is constructed based on cooperative governance theory to find the conditions for the suppliers to achieve stable cooperation. The conclusion is conducive to the construction of the cooperative governance theory of public cultural services. Lastly, the key factors to promote the emergence of cooperation of the public in the supply of public cultural services are found. Some public goods games are built based on ―Wenlin village opera‖ to explore the important factors to promote the emergence of cooperation of the public in the supply of public cultural services. This research provides a reference for the organizer to guide the public to participate in the supply of public cultural services voluntarily. KEY WORDS: Public cultural services, Social forces, Supply mode, Compensation mechanism, Cooperative emergence IV 目 录 摘要 .. I ABSTRACT .................... II 第1章 绪论 ..................... 1 1.1 研究背景 ............ 1 1.2 问题提出 ............ 6 1.3 研究的理论价值和实践意义 ........... 9 1.3.1 理论价值 . 9 1.3.2 实践意义 .............................. 10 1.4 研究方法和研究内容 ..................... 10 1.4.1 研究方法 .............................. 11 1.4.2 研究内容 .............................. 11 1.5 研究的技术路线 ............................. 12 1.6 主要创新点 ...... 13 第2章 相关理论与文献综述 ...................... 15 2.1 主要概念 .......... 15 2.1.1 公共文化服务 ...................... 15 2.1.2 社会力量 .............................. 15 2.1.3 合作 ....... 17 2.2 相关理论 .......... 18 2.2.1 公共产品理论 ...................... 18 2.2.2 企业社会责任理论 .............. 21 2.2.3 博弈论 ... 22 2.2.4 计算实 验 .............................. 25 2.3 文献综述 .......... 26 2.3.1 社会力量参与公共文化服务供给研究进展 ..... 26 2.3.2 公共产品博弈中合作涌现研究进展 ................. 28 2.3.3 文献评述 .............................. 30 2.4 本章小结 .......... 30 第3章 公共文化服务供给现状分析 .......... 31 3.1 我国公共文 化服务供给模式的历史沿革 .................... 31 3.1.1 计划经济时期公共文化服务供给模式 ............. 31 3.1.2 转型期公共文化服务供给模式 ......................... 32 V 3.2 公共文化服务的政策地位和财政投入 ........................ 34 3.2.1 公共文化服务的政策地位 .. 34 3.2.2 公共文化服务的财政投 入 .. 34 3.3 公共文化服务发展成效 ................. 37 3.3.1 艺术演出发展迅速 .............. 38 3.3.2 公共图书馆服务水平稳步增长 ......................... 38 3.3.3 群众文化机构规模不断扩大 ............................. 40 3.3.4 博物馆基本实现全部免费开放 ......................... 41 3.4 公共文化服务供给困境 ................. 42 3.4.1 地方政府财政压力大 .......... 42 3.4.2 公共文化服务发展不平衡 .. 43 3.4.3 公共文化服务供需不匹配 .. 44 3.4.4 公共文化服务覆盖面窄 ...... 45 3.5 困境应对 .......... 46 3.6 本章小结 .......... 47 第4章 社会力量参与公共文化服务供给模式 ........................ 49 4.1 构建社会力量参与公共文 化服务供给