网球运动在中国有 100 多年的历史，改革开放以来随着综合国力的增强和人民 生活水平的提高，网球运动得到快速的发展，从起初的贵族运动逐步拓展到群众可 以广泛参与的健身运动项目备受国民推崇，随着网球运动在国内外的不断成熟，更 多的人群越来越倾向于休闲娱乐的新兴项目。2000 年沙滩网球作为新兴的运动项目 在意大利诞生，它的自身特点受到广大人群的热爱和一致好评，是时代进步和追求 新事物的反射。沙滩网球于 2009 年登陆中国，其多样性的特点吸引了来自全国各地 的网球爱好者，它的出现使群众在阳光下享受到运动带来快乐的同时舒缓工作压力， 为群众提供健康有效的生活方式。武汉市拥有优越的沙滩资源和人文地理环境，并 有成功举办沙滩网球赛事的经验，为推广该运动项目的可行性研究提供参考价值。 本研究主要采用文献资料法、专家访谈法、问卷调查法、数理统计法逻辑分析 法和实地调查法对沙滩网球运动的起源、发展、设备条件、气候条件、师资团队、 教材等多方面进行系统的研究分析，同时通过网球专家、教师、相关部门领导及网 球爱好者等对沙滩网球的功能价值的评价、喜爱程度、推广形式等方面进行统计调 查，在此基础上分析和评定武汉市推广沙滩网球运动的可行性。 通过研究得出以下结论， 1.武汉市属于亚热带季风性湿润气候，温暖湿润的气候条件为沙滩网球运动的 开展提供了有利条件。 2.武汉市以平原为主，丘陵为辅，江河湖泊众多，沙滩资源丰富，网球基础扎 实，高校众多，文化底蕴深厚；拥有建设沙滩网球场地、推广沙滩网球运动的地理 环境和人文环境。 3.沙滩网球简单易学、容易上手、对膝关节损伤小，具有健身、休闲娱乐、生 态等方面的功能价值，激发网球爱好者有参与沙滩网球运动的热情，该运动项目对 传统网球运动技战术有一定的影响。 4.强大的网球师资队伍是推广沙滩网球运动的主力军，创编科学性、规范性、 完整性的教材是普及沙滩网球运动的理论工具，新兴运动项目的发展离不开政府的 大力支持，社会影响效应需要加大赛事组织和媒体宣传力度。 关键词，沙滩网球；武汉市；推广；可行性II Abstract Tennis has a history of over 100 years in Chinese, since the reform and opening up, enhance the comprehensive national strength and people's living standards, rapid development of tennis sport, from the beginning of the noble sport can participate in gradually to masses of highly respected citizens, with tennis at home and abroad continue to mature, more more and more people tend to leisure and entertainment projects emerging.2000 Beach Tennis Sports as a new born in Italy, its own characteristics by the majority of the crowd love and praise, reflecting the progress and the pursuit of new things is the time. Chinese Beach Tennis landing in 2009, its characteristics of diversity has attracted from all over the country the tennis lovers, it appears that the masses in the sun to enjoy the movement of happiness and ease the work pressure, for the masses to provide a healthy and effective Wuhan city has the advantage of beach resources and human geography environment, and has the experience of successfully holding the beach tennis tournament, which provides reference value for the promotion of the feasibility study This research mainly adopts the methods of literature, expert interviews, questionnaire survey, mathematical statistics, logic analysis of the origin, method and field investigation method on the beach tennis movement development, equipment conditions, climatic conditions, team of teachers, textbooks and other aspects of research and analysis system, at the same time through tennis experts, teachers, evaluation, correlation the department heads and tennis enthusiasts on the Beach Tennis function value preference, the promotion form surveys are conducted on the basis of the analysis and evaluation of the feasibility of Wuhan City Beach Tennis. The following conclusions are drawn through the study: 1. Wuhan is a subtropical monsoon humid climate, warm and humid climate conditions for the development of Beach Tennis provides favorable conditions 2. Wuhan city mainly plain, hilly supplemented by numerous lakes and rivers, beach tennis is rich in resources, solid foundation, many colleges and universities, has a profound cultural heritage; construction of beach tennis courts, tennis promotion beach of the geographical environment and human environment. 3. Beach Tennis is easy to learn, easy to use, the knee injury is small, with fitness, leisure and entertainment, and other aspects of the value of ecological function, stimulate the tennis enthusiasts to participate in beach tennis sports enthusiasm, the sport has a certain impact on the traditional Tennis Tactics.III 4. strong tennis teachers are the main force in the promotion of beach tennis, scientific creation, standardization, integrity of the textbook is a theoretical tool to popularize Beach Tennis, the development of new sports cannot do without the support of the government, the social effects of the need to increase the event organization and media propaganda. Key words: Beach tennis; Wuhan; promotion; feasibilityIV 目 录 1 前 言...............................................................................................................................1 1.1 选题背景................................................................................................................1 1.2 选题依据...............................................................................................................2 1.3 研究的目的与意义...............................................................................................2 1.3.1 提高对沙滩网球的认知度与参与度........................................................2 1.3.2 促进沙滩网球在武汉市的普及................................................................2 1.3.3 促进武汉市沙滩网球后备人才的培养....................................................3 2 文献综述.........................................................................................................................4 2.1 沙滩网球概念.......................................................................................................4 2.2 国外沙滩网球研究与开展现状...........................................................................4 2.3 国内沙滩网球研究与开展现状............................................................................5 2.4 其它球类项目推广中的遇到的问题对沙滩网球推广的借鉴............................6 2.5 其他球类项目的推广对策对沙滩网球推广的借鉴............................................7 3 研究对象与方法.............................................................................................................9 3.1 研究对象................................................................................................................9 3.2 研究方法................................................................................................................9 3.2.1 文献资料法................................................................................................9 3.2.2 专家访谈法................................................................................................9 3.2.3 问卷调查法................................................................................................9 3.2.4 数理统计法..............................................................................................10 3.2.5 逻辑分析法..............................................................................................10 3.2.6 实地考察法..............................................................................................10 4 结果与分析...................................................................................................................11 4.1 沙滩网球运动概述..............................................................................................11 4.1.1 沙滩网球运动的起源与发展..................................................................11 4.1.2 沙滩网球运动的项目特征......................................................................11 4.1.3 沙滩网球对网球技战术的影响..............................................................12 4.2 沙滩网球的开展价值..........................................................................................14 4.3 武汉市推广沙滩网球的可行性分析..................................................................16 4.3.