文本描述
生鲜处排面指南
Fresh Division Implementation
蔬果课
** F&V Department ** 定义 Definition
依照当地的购物习惯,详细清楚地制定在何地,如何排列商品。我们必须考虑到店和处的排面,客流,商品的特性,季节性和促销因素。
Define clearly where and how implement the merchandise according to local shopping habit . We have to take into account store and division layout ,customer flow, products specificity, seasonal and promotion factors .
目的 Objective
使所有的分类和单品排面标准化。
Standardize all family & items implementation
使顾客舒适购物.
To make customer purchase comfortable
依照季节段来改变排面.
To change implementation according the seasonal period
部门准备和促销管理.
To arrange and manage promotion in the department
改善生鲜处的组织机构,提高生产力。
To improve organization and productivity of Fresh division
生鲜处排面指南
Fresh Division Implementation Guide 方法 Method:
在保证100%的分类和季节性的基础上准备排面
To prepare the implementation based on 100% of the assortment and season
以部门排面指南作为员工的指示说明。
To give instruction to staff with department implementation guide
将每个分类的排面指南始终保留在卖场。
To keep permanently in sale area the implementation guide for each group of family
打印每张指南,制作成薄板,贴在每个排面后面
To print out each guide , laminated ,keep behind each display
每月检查一下排面.
To review the implementation once month
由谁负责 Who
由生鲜处长和销售主管决定。
Decided by fresh division manager and sales manager 生鲜处排面指南Fresh Division Implementation Guide