Orlando / Barcelona / Gold Coast 数字化转型规划分享 ? 2019 Gartner, Inc. and/or its affiliates. All rights reserved. Gartner is a registered trademark of Gartner, Inc. and its affiliates. This publication may not be reproduced or distributed in any form without Gartner’s prior written permission. It consists of the opinions of Gartner’s research organization, which should not be construed as statements of fact. While the information contained in this publication has been obtained from sources believed to be reliable, Gartner disclaims all warranties as to the accuracy, completeness or adequacy of such information. Although Gartner research may address legal and financial issues, Gartner does not provide legal or investment advice and its research should not be construed or used as such. Your access and use of this publication are governed by Gartner’s Usage Policy. Gartner prides itself on its reputation for independence and objectivity. Its research is produced independently by its research organization without input or influence from any third party. For further information, see “Guiding Principles on Independence and Objectivity.” 产品的属性的转移 "Build a better mousetrap and the will beat a path to your door." — Ralph Waldo world Emerson 数字化举措已成为中国企业2019年的第一业务优先级 2018和2019年首要任务 受访者占比 中国 13% （n = 60） 10% 表现一般者 （n = 2,244） 落后表现者 10% 0% 20% 40% 问题：您认为贵企业机构2018年和2019年的首要任务是什么？开放式回答，允许多选。图中介绍了表现卓越者最频繁提及的12个答案。根据中国受访者占比进行分类。调 查对象：所有回答者，“不便回答”者除外；不同组别的n数值不等。 2 ? 2019 Gartner, Inc. and/or its affiliates. All rights reserved. Gartner is a registered trademark of Gartner, Inc. and its affiliates. 数字化项目 33% 营收/业务增长 业务模式转变 业务或财务目标 新产品和服务 客户体验 27% 表现卓越者 （n = 225） （n = 274） 10% 全球的数字化的成熟度的横向比较 2019 33% 30% 25% 20% 15% 10% 5% 0% 26% 24% 2018 17% 2018 2019 规模化及优化 其他 Q. Which of these best describes the stage of your organization#s digital initiative — i.e., your organization#s digitalization efforts? 2018 n = 3,025, 2019 n = 3,102. 3 ? 2019 Gartner, Inc. and/or its affiliates. All rights reserved. Gartner is a registered trademark of Gartner, Inc. and its affiliates. 启动 28% 成熟 20% 20% 21% 18% 9% 14% 13% 3% 4% 无数字化举措 愿望/决心 设计 交付 规模化 收获/优化 中国的数字化的成熟度的横向比较 2019 30% 34% 25% 20% 2018 15% 29% 10% 5% 规模化和优化 其他 0% Q. Which of these best describes the stage of your organization’s digital initiative, that is, your organization’s digitalization efforts? China, 2018 (n = 66); China, 2019 (n = 77) Percentages may not total 100% due to rounding. 4 ? 2019 Gartner, Inc. and/or its affiliates. All rights reserved. Gartner is a registered trademark of Gartner, Inc. and its affiliates. 启动 中国, 2018 中国, 2019 27% 27% 成熟 23% 22% 23% 20% 18% 12% 6% 16% 6% 0% 无数字化举措 愿望/决心 设计 交付 规模化 收获/优化