Airlines 50 2022 The annual report on the most valuable and strongest airlines brands Supplementary analysis on airport brands May 2022  Contents. About Brand Finance 3 7 Foreword David Haigh, Chairman & CEO, Brand Finance Executive Summary Brand Value & Brand Strength Analysis Middle East Airlines 9 10 14 16 17 Brand Value Ranking Airports 25 Brand Spotlights 19 AirAsia 20 Interview with Rudy Khaw, Chief Brand Officer, AirAsia SAUDIA 23 Interview with Khaled Tash, Chief Marketing Officer, SAUDIA Group Methodology Our Services 26 33 ? 2022 All rights reserved. Brand Finance Plc. Brand Finance Airlines 50 2022 brandirectoryairlines 2  About Brand Finance. Brand Finance is the world's leading brand valuation consultancy. We bridge the gap between marketing and finance Brand Finance was set up in 1996 with the aim of 'bridging the gap between marketing and ?nance'. For 25 years, we have helped companies and organisations of all types to connect their brands to the bottom line. We quantify the financial value of brands We put 5,000 of the world’s biggest brands to the test every year. Ranking brands across all sectors and countries, we publish nearly 100 reports annually. We offer a unique combination of expertise Our teams have experience across a wide range of disciplines from marketing and market research, to brand strategy and visual identity, to tax and accounting. We pride ourselves on technical credibili 。。。以下略