近几年,随着体育越来越被人们所接受和世界体育用品市场的飞速发展,我国的体 育用品产业得到了迅速的发展在新世纪中,健康作为一个永恒的主题,人们对涉及人 体健康安全的生活用品要求也越来越高因此,建立国家体育用品质检中心,不仅可以 增强运动服装!运动鞋及运动设备!生态纺织品!健身器材等的安全性能,满足人们健 康的需要,而且可以提高太仓市质检所在质检行业的竞争力 本文运用项目可行性研究的相关理论结合企业战略分析的方法,对太仓市质检所所 处的宏观环境和行业环境进行分析,得出项目投资机会的可行性;从市场供需状况!价 格状况!市场趋势的预测等方面对市场的分析,可知投资项目的市场需求方面具有可行 性;在充分分析项目生产工艺!流程以及设备方案!原材料!环境影响等的基础上,采 用比较分析的原理,确定了项目实施的各项技术的可行性;随后对项目投资的相关财务 数据进行了预测,通过经济指标以及不确定性分析,得出项目经济上可行通过上述各 项分析,最终得出该项目可行的结论 关键词:太仓市质检所,体育用品,质检中心,可行性研究AbSlfaCt硕士报告 Abstraet hirecentyears,assPortS15increasinglybeingaceePtedandtheworldsPortinggoods market15raPiddeveloPment,Chj血alssPortinggoodsindus勿hasbeenraPiddeveloPment.hi thenewceni川飞asaneternalthemetohealth,PeoPleinvolvedinthelivesofhUmanhealth 叨dsafetyrequirementshavebeeomemoresoPhisticatedProducts.Therefore,the establishtnentofsPortinggoodstestingeentereannotolilyenhaneethesee而tyfeaturesof sPortswear,sPortsshoesandsPortSequlPmeni,eeo一te双iles,五扭essequlPmenitomeetthe needsofPeoPle,5health,butalsoeanimProvefoodsafetyinTaieangqualityeomPetitiveness oftheindustry. Thisarticleutilizesthefeasibilitytheo叮oftheProjeet,诚ththetheoretieaianalysisof the.corporatestrategy,throughanalysisTaicans.smacroenvirolunentandindustry environ工nent,obtainedtheProjeetopportuJ山tiesforinvestlnentthefeasibility:Aeeordingthe 叨alysisofthesuPPlyanddemandfromthemaJ火et,thePrieesituationandtheforecastto markettrendsintermsofmarket,weeanseethemarketdemandforinvestmeniPrQjectswith feasibility:basedonafullanalysisoftheProjectintheProductionProcess,theProgramfiow aswellasequlPment,ra!vmaterials,environmentalimPact,usedthePrinciPleofeomParative analysis,wedeterminetheProjectfeasibilityoftheteehnology;ThenweforecasttheProjeet dal以relatedtofinaneiaiProjections,血ughanalysiseeonomieIndieatorsaswellasthe uncertaintyanaiysis,wearesuretheProjeeteeonomie15viable.Throughtheaboveanalysis, 叨dultlinatelyarriVeattheeonclusionoftheProjectfeasible. Keywords:TaieangLaborato以SportingGoods,theCenterofQualityInspeetion, FeasibilityStudy硕士报告国家体育用品质检中心项目的可行性研究 目录 了1要摘 Abstract.,/0.0/0//.0,0./,/.0/二00,//0.00.//0.0.0二0/.//./0/0//./二/0,.n 1绪论........../,/二//二/.../..,/./,0.000/00二0..,//0/0,0二//0....1 1.1选题的背景和意义................................;.....................................1 1.2研究的意义............................................................................................#.#..#3 1.3研究的方法............................................................................................#...........3 1.4基本思路..........................,.,...................................................................3 2可行性研究的相关理论概述,0/000//.,///#/0#0二///二0/#/#00#//0/#,/#5 2.1可行性研究的含义......................................................5 2.2可行性研究的作用.............................................................#5 2.3可行性研究的任务.,!.......................................................#.#.#.5 2.4可行性研究的内容..........................................................................6 3项目的投资环境可行性分析................0././/...//./..............8 3.1项目宏观环境可行性分析....................................................................................8 3.2行业环境可行性分析......................................,#10 4项目的市场可行性分析................../二0.#...i../#0二/#00二0二0二0#i..,14 4.1市场供需状况.......................................................................,........................14 4.2市场价格状况......................................................................................................巧 4.3市场趋势预测.........................................,......................................................16 5项目的技术可行性分析二///0,0.0//二/.00.0//./..,0//0//00/二/二/.0,.19 5.1运动服装检测.......................................................................................,........19 5.2运动鞋和运动装备检测.........................................................,......................23 5.3运动服装功能性项目检测..................................................................................27 5.4生态纺织品检测项目....................................................................................,..,28 5.5健身器材检测项目..............................................................................................31 6项目的经济可行性分析,00.,0二/...,00#0/#0/#/0,//#//二/#,/:./0二/,35 6.1项目投资的财务预算...,...........................#35 111目录硕士报告 6.2项目财务评估.......................................................................................................36 6.3项目的不确定性分析..........................................................................................40 6.4项目的社会效益评价..........,............,.......................-........................43 7项目的实施进度和组织安排0.//,0./二00./,/...0...,/.0..44 7.1项目的实施进度安排..,.................................................................................44 7.2项目的组织安排..................................................................................................44 结束语.../../.,0,0,.0.//,/.......//./.0/.............../..48 致谢.,;......../,/,/,0/./0二0/...............././.,/..,/,49