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澳大利亚千禧一代_塑造房地产未来

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文本描述
AUSTRALIAN
MILLENNIALS:
SHAPING THE
FUTURE OF
REAL ESTATE
AUSTRALIAN MILLENNIALS – WHO ARE THEY
BASED ON THOSE AGED
22-29
73%
18%
74%
35%
54%
HAVE A DEGREE OR
STUDYING FOR ONE
HAVE INCOME GREATER
THAN $100,000
ARE EMPLOYED
LIVE WITH THEIR
PARENTS/FAMILY HOME
MARRIED OR LIVE
WITH A PARTNER
Much lower than Asian countries (70%)
Much higher thanAsian countries (37%)
AUSTRALIAN MILLENNIALS: SHAPING THE FUTURE OF REAL ESTATE
CBRE GLOBAL RESEARCH CBRE LTD. 2016
MILLENNIALS INAUSTRALIA
AUSTRALIAN MILLENNIALS: SHAPING THE FUTURE OF REAL ESTATE
HOUSING AFFORDABILITY
IS A MAJOR ISSUE FOR
MILLENNIALS
WELLNESS FACILITIES
ARE A DRAW CARD FOR
MILLENNIALS
INCREASING F&B AND
RETAIL EXPERIENCE
PREFERENCE
THE PHYSICAL SHOPPING
EXPERIENCE COUNTS
MILLENNIALS
MAY HAVE
MORE JOB
LOYALTY THAN
PERCEIVED
MORE THAN
OF
MILLENNIALS
66%
74%
61%
20%
27%
believe they
won’t ever be
able to afford it
Wellness/relaxation
facilities and green
space are the
biggest influence
on millennials when
looking for a job
want to increase their
spending on F&B and
entertainment over
the next 3 years
of non-food purchases
are made in-store
want to work for a
small number or
single company
believe work
relationships and office
designs are important in
the workplace
Much lower than Asian countries (63%)
GET HELP FROM PARENTS/
GUARDIAN FOR A DEPOSIT
70%
CBRE GLOBAL RESEARCH
This report was prepared by the CBRE Australia Research Team, which forms part of CBRE Research—a network of preeminent researchers and consultants who collaborate to provide real estate market research, econometric forecasting and consulting solutions to real estate.
confrm independently its accuracy and completeness. This information is presented exclusively for use by CBRE clients and professionals and all rights to the material are reserved and cannot be reproduced without prior written permission of CBRE.
HOUSING AFFORDABILITY IS AN ISSUE
FOR AUSTRALIAN MILLENNIALS
AUSTRALIAN MILLENNIALS: SHAPING THE FUTURE OF REAL ESTATE
AUSTRALIA 66%
GREAT BRITAIN 60%
UNITED STATES 40%
GERMANY 33%
76%
want to buy a
property in the
future
70%
say cost is the
biggest factor
preventing them
from buying. Cost
is the top reason
globally
66%
believe they won’t
ever be able to
afford it
29%
believe they can’t
afford to buy in an
area they like
70%
spend up to half
of their disposable
income on non-retail
consumption, eating
away savings
74%
believe wages are
not keeping up with
property prices
27%
of millennials get
help from parents/
guardians for a
deposit. Much lower
than Asian countries
CBRE GLOBAL RESEARCH CBRE LTD. 2016
BELIEVE THEY CAN'T EVER AFFORD -
GLOBAL COMPARISON
HONG KONG 61%
CANADA 46%
WELLNESS FACILITIES ARE A DRAW
CARD FOR AUSTRALIAN MILLENNIALS
AUSTRALIAN MILLENNIALS: SHAPING THE FUTURE OF REAL ESTATE
CBRE GLOBAL RESEARCH CBRE LTD. 2016
45%
Wellness/relaxation
facilities
of Millennials like their current
office layout
Wellness / relaxation facilities
Sleeping / rest areas
Green space in building / rooftop gardens
Games room
Child care centre
On-site convenience store
Canteen
Dry cleaning service
Ability to receive shopping deliveries
Coffee bar
Bike racks
Showers
is the biggest influence on
millennials when looking for a job
are highly desired compared to
what's currently provided
Sleeping/rest
areas, green space,
games room and
child care centres
102030400
Which, if any, of these facilities would have an infuence on
you when thinking about taking a new job
desire
0 10 20 30 40
Canteen
Coffee bar
Sleeping / rest areas
Wellness / relaxation facilities
Green space in building / rooftop gardens
Ability to receive shopping deliveries
On-site convenience store
Games room
Showers
Crèche
Bike racks
Dry cleaning service
None of these
% of respondents
0 10 20 30 40
Canteen
Coffee bar
Sleeping / rest areas
Wellness / relaxation facilities
Green space in building / rooftop gardens
Ability to receive shopping deliveries
On-site convenience store
Games room
Showers
Crèche
Bike racks
Dry cleaning service
None of these
% of respondents
0 10 20 30 40
Canteen
Coffee bar
Sleeping / rest areas
Wellness / relaxation facilities
Green space in building / rooftop gardens
Ability to receive shopping deliveries
On-site convenience store
Games room
Showers
Crèche
Bike racks
Dry cleaning service
None of these
% of respondents
0 10 20 30 40
Canteen
Coffee bar
Sleeping / rest areas
Wellness / relaxation facilities
Green space in building / rooftop gardens
Ability to receive shopping deliveries
On-site convenience store
Games room
Showers
Crèche
Bike racks
Dry cleaning service
None of these
% of respondents
0 10 20 30 40
Canteen
Coffee bar
Sleeping / rest areas
Wellness / relaxation facilities
Green space in building / rooftop gardens
Ability to receive shopping deliveries
On-site convenience store
Games room
Showers
Crèche
Bike racks
Dry cleaning service
None of these
% of respondents 0 10 20 30 40
Canteen
Coffee bar
Sleeping / rest areas
Wellness / relaxation facilities
Green space in building / rooftop gardens
Ability to receive shopping deliveries
On-site convenience store
Games room
Showers
Crèche
Bike racks
Dry cleaning service
None of these
% of respondents
0 10 20 30 40
Canteen
Coffee bar
Sleeping / rest areas
Wellness / relaxation facilities
Green space in building / rooftop gardens
Ability to receive shopping deliveries
On-site convenience store
Games room
Showers
Crèche
Bike racks
Dry cleaning service
None of these
% of respondents 0 10 20 30 40
Canteen
Coffee bar
Sleeping / rest areas
Wellness / relaxation facilities
Green space in building / rooftop gardens
Ability to receive shopping deliveries
On-site convenience store
Games room
Showers
Crèche
Bike racks
Dry cleaning service
None of these
% of respondents
0 10 20 30 40
Canteen
Coffee bar
Sleeping / rest areas
Wellness / relaxation facilities
Green space in building / rooftop gardens
Ability to receive shopping deliveries
On-site convenience store
Games room
Showers
Crèche
Bike racks
Dry cleaning service
None of these
% of respondents
0 10 20 30 40
Canteen
Coffee bar
Sleeping / rest areas
Wellness / relaxation facilities
Green space in building / rooftop gardens
Ability to receive shopping deliveries
On-site convenience store
Games room
Showers
Crèche
Bike racks
Dry cleaning service
None of these
% of respondents
0 10 20 30 40
Canteen
Coffee bar
Sleeping / rest areas
Wellness / relaxation facilities
Green space in building / rooftop gardens
Ability to receive shopping deliveries
On-site convenience store
Games room
Showers
Crèche
Bike racks
Dry cleaning service
None of these
% of respondents
0 10 20 30 40
Canteen
Coffee bar
Sleeping / rest areas
Wellness / relaxation facilities
Green space in building / rooftop gardens
Ability to receive shopping deliveries
On-site convenience store
Games room
Showers
Crèche
Bike racks
Dry cleaning service
None of these
% of respondents
PERCENTAGE OF RESPONDENTS
currently provided
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