通过文献研究综述法、个案研究分析法、访谈法、PEST 和 SWOT 环境分
析模型，首先分析老挝的国际工程承包环境，以十四冶实际承包过的老挝红沙
电站项目将老挝国际工程承包市场特性具体化；其次，运用内外部环境模型分
析十四冶在开拓老挝国际工程承包市场过程中存在的主要问题，结合企业的体
制建设、经营模式和实战经验提出可操作性的对策建议
研究表明，第一，老挝政局稳定，经济增长态势良好，法律体系日益完善，
中老贸易快速增长。但需考虑财政赤字，汇兑风险和劳动力供给等不利因素
第二，老挝经济的稳定发展带动建筑业持续兴旺，老挝国际工程承包市场逐步
规范，带资承包成为趋势，但存在市场潜力大，竞争激烈，行政效率低，项目
炒作频发的特性。第三，十四冶在老挝国际工程竞标中竞争能力弱，这与企业
品牌在老挝知名度不高、国内各大银行融资难度大、信息渠道闭塞、施工能力
偏低、高端核心知识人才极度缺乏、国际市场开拓力度不强以及项目管理脱节
紧密相关。本文针对十四冶开拓老挝国际工程承包市场存在的问题，提出拓展
地域和强化优势业务板块两个方向的总体规划。加强企业品牌在老挝市场的建
设工作；拓宽融资渠道降低融资难度；建立内部信息数据库；通过中老合资公
司减少国别阻力提高施工能力；充分认识到高端核心管理、技术人才的作用，
积极引进和培养；突出市场经营工作，加大开拓力度；顺应国际工程承包发展摘要
II
趋势，采取投资+施工的模式为主；全力构建公司的风险防控体系；紧跟集团投
资步伐争取政策和资金支持，维护好伙伴合作关系借力提升老挝市场份额
云南省属建筑企业在中老国际工程承包市场中发挥着越来越重要的作用，
如何更好的开拓国际工程承包市场也是近年来学者们的研究热点，老挝和云南
同为经济欠发达地区，在“一带一路”战略中共同发挥着链接交汇的作用，将
两者的研究有效结合，弥补了中国企业开拓国际工程承包市场研究领域的不足，
丰富了中国建筑企业“走出去”的研究内容
关键词：国际工程承包；老挝；市场开拓Abstract
III
Abstract
Under the background of “The Belt and Road” initiatives, companies contracting
international engineering need to position their market and improve their
competitiveness. The implementation of the initiatives will change the contracting
mode of these companies and their development direction. Yunnan, as the rim land
and radial center of opening up, will drive large-scale construction companies to go
out. No. 14 Metallurgical Construction Company of China Nonferrous Metal
Industry (No. 14 MCC), an old state-owner construction company, plays an
important role in the construction industry of Yunnan Province. As the target market
of No. 14 MCC, Laos’ geographical relationship, politics, economics and culture and
that of Yunnan Province have something in common. In order to accelerate
international development of Yunnan construction companies, No. 14 MCC choose
Laos’ market to explore international market and improve its competitiveness.
The author analyzes Laos’ international engineering contracting conditions by using
literature research method, interviewing method, PEST and SWOT, taking Laos
Hongsa Mine-Mouths Power Station Project as an example. The Laos international
construction market characters will be concretized. The author analyzes major
problems existing in market exploration in Laos and proposes practical suggestions
combining with the system construction and business model of the company.
Researches show that firstly, political situation in Laos is stable and the economy
grows well. China-Laos trade grows rapidly. However, it also has some adverse
factors, such as financial deficit, exchange risk and labor shortage. Secondly, Laos’
stable economic development brings prosperous construction industry, but its market
competition is fierce and its project scale is small. Thirdly, No. 14 MCC’
competitiveness in Laos’ international project bidding is weak, which is due to
low recognition，shortage of financing and information as well as low capacity of
construction and insufficient high-end intellectual talents. Based on the problemsAbstract
IV
existing in market exploration in Laos，the author proposes two plans, broaden the
territory and project scope, make the business advantage bigger and stronger.
Strengthen the recognition of No.14MCC in Laos market. Broaden the financing
channels to reduce the difficulty of the financing. Establish internal information
database. The establishment of Joint Venture Company will improve the successful
rate of project bidding as well as improve the ability of construction. Fully
understand the importance of high-end core management and technical personnel.
Highlight the market management work; increase the intensity of market exploitation.
Comply with the development trend of international engineering contracting. Adopt
investment + construction mode. Build the company&39;s risk prevention and control
system. Follow the group’s investment pace for policy and financial support.
Maintain good partnership and Laos market share.
Yunnan provincial construction enterprises play an increasingly important role in
international project contracting market. How to better explore the international
project contracting market is also a research focus of scholars in recent years. Laos
and Yunnan are the less developed areas and play a part in “The Belt and Road”
initiatives. The combination of this research will make up the shortfall in
international project contracting market research field for Chinese enterprises and
enrich the research contents of Chinese construction enterprises going out.
Key words: International engineering contracting, Laos, Market exploitation目录
V
目 录
摘要.I
Abstract .....III
第一章 引言...........1
第一节 选题背景与意义....1
一、选题背景...1
二、选题意义...2
第二节 研究思路与方法......3
一、研究思路...3
二、研究方法...3
三、技术路线...4
第三节 论文研究内容........4
第二章 文献综述...6
第一节 国际工程承包........6
第二节 国际工程承包市场6
第三节 老挝国际工程承包市场....8
第三章 老挝国际工程承包市场分析....10
第一节 老挝的商业投资环境分析..........11
一、政治环境.11
二、经济环境......
。。。以上简介无排版格式，详细内容请下载查看
==>>