目录
1. 导论 ·· ································ ··························1
1.1 研究背景与意义 ·· ································ ···1
1.1.1 研究的背景 ·· ································ ·1
1.1.2 研究意义 ·· ································ ····1
1.2 国内外文献综述 ·· ································ ···3
1.2.1 国内文献综述 ·· ······························3
1.2.2 国外文献综述 ·· ······························3
1.3 研究思路与方法 ·· ································ ···6
1.3.1 研究思路 ·· ································ ····6
1.3.2 研究方法 ·· ································ ····7
1.4 本文的基本框架 ·· ································ ···7
2. 本文涉及的相关理论概述 ·· ······························· 8
2.1 供应链融资理论概述 ·· ·····························8
2.1.1 供应链融资的含义 ·· ························8
2.1.2 供应链融资的起源 ·· ························9
2.1.3 供应链融资的特点 ·· ························9
2.1.4 供应链融资业务的主要类型 ·· ············11
2.2 金融风险控制理论概述 ·· ··························15
2.3 金融产品营销理论概述 ·· ··························17
3. M 银行供应链融资业务现状及存在的问题 ·· ··········18
3.1 M 银行简介 ·· ································ ··········18
3.2 M 银行开展供应链融资业务的背景 ·· ············19
3.2.1 宏观经济背景 ·· ······························19
3.2.2 业界同行对供应链融资业务的尝试 ·· ···19
3.2.3 M 银行自身业务发展的需要 ·· ············21
3.2.4 M 银行具备开展供应链融资业务的优势 22
3.3 M 银行供应链融资业务的历史沿革及现状 ·· ··22
3.4 M 银行开展供应链融资业务所存在的问题与原因分析 23
3.4.1 M 银行开展供应链融资业务存在的问题 23
3.4.2 导致 M 银行开展供应链融资问题的原因分析 ·· ······················25
4. 改进 M 银行供应链融资业务的若干建议
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4.1 强化供应链融资业务管理意识与水平 ·· ································ ········28II
4.2 风险控制保障措施 ·· ································ 28
4.3 营销推广保障措施 ·· ································ 29
4.3.1 M 银行开展供应链融资业务的类型筛选 ·· ·····························29
4.3.2 M 银行开展供应链融资业务的渠道推广 ·· ·····························30
4.3.3 M 银行开展供应链融资业务的促销 ·· ································ ···30
4.4 人力资源保障措施 ·· ································ 31
4.5 互联网信息技术保障措施 ·· ·······················31
5. M 银行供应链融资业务的典型案例及启示 ·· ··········33
5.1 M 银行为汽车制造企业提供供应链融资的典型案例 ·· ······················33
5.1.1 汽车供应链上游企业融资产品介绍 ·· ································ ···33
5.1.2 汽车供应链上游企业融资产品分析 ·· ································ ···34
5.1.3 案例分析——以江铃汽车股份有限公司供应链上游企业为例 ·· ··35
5.2 案例启示之于金融监管 ·· ··························38
5.2.1 构建良好的管理体·制· ····和·····法·····律·····环·····境········ ······38
5.2.2 建立健全综合融资信息服务平台 ·· ································ ······38
5.3 案例启示之于企业 ·· ································································ 39
5.3.1 核心企业应积极发挥“核心”作用
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5.3.2 上下游中小企业应提升经营能力及完善管理体制 ·· ·················39
5.3.3 注重发展第三方物流企业 ·· ································ ···············40
5.4 案例启示之于银行 ·· ································································ 40
5.4.1 建立专业化供应链融资业务管理体制 ·· ································ 40
5.4.2 加强供应链融资品牌的推广与创新 ·· ································ ···40
5.4.3 积极拓展供应链融资业务的客户群 ·· ································ ···40
5.4.4 着力培养擅长供应链融资业务的人才 ·· ································ 41
6. 结束语
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参考文献 ·· ································ ························································43
致 谢 ·· ································ ···························································45III
Directory
1. Introduction···················································································1
1.1 Background and significance of research ·· ································ ········1
1.1.1 The background of the research
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1.1.2 Research significance ·· ··························1
1.2 Literature review at home and abroad ·· ············3
1.2.1 The domestic literature review ·· ···············3
1.2.2 Foreign literature review ·· ······················3
1.3 Research ideas and methods ·· ·······················6
1.3.1 Research idea ·· ································ ···6
1.3.2 The research methods ·· ·························7
1.4 The basic framework ·· ································ 7
2. This paper involves the related theory of overview ··································8
2.1 Introduction to the theory of supply chain financing ·· ···························8
2.1.1 The meaning of supply chain financing·· ·· ······························ ··8
2.1.2 The origin of the supply chain financing ·· ································ 9
2.1.3 The characteristics of the supply chain financing ·· ······················9
2.1.4 The main types of supply chain finance business ·· ······················1