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MBA硕士毕业范文_云南打叶复烤企业重组与整合研究(56页).rar

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更新时间:2015/1/13(发布于云南)

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摘要

近年来,随着国际国内发展环境的变化和烟草行业内部改革的进一步深化、

经济秩序的不断规范,烟草行业改革发展不断将打叶复烤企业推向市场。2008年,

国家烟草专卖局提出了改革烟叶资源配置方式,2009年5月,国家局下发了《关

于打叶复烤企业重组整合的指导意见》,烟草行业不断的改革与发展和国家局相

关政策的不断出台,让处于卷烟工业和卷烟商业中间环节的打叶复烤企业,迎来

了新一轮的改革与发展机遇。

作为烟草产业链中端的打叶复烤企业,长期以来没有得到足够的重视,整体

上呈现出“散、小、弱”的特点。打叶复烤企业自身弱势同其烟草工商企业之间“桥

梁”、“纽带”重要作用的不协调,企业发展水平和“卷烟上水平”要求的不适应,使

打叶复烤企业在行业整体发展过程中的“瓶颈效应”日益凸显。

本文对在云南打叶复烤企业的发展历程进行回顾的基础上,对云南打叶复烤

企业重组与整合的背景进行了全面的分析,剖析了云南打叶复烤企业重组与整合

的优势机遇以及企业整合中遇到的问题,展示了云南打叶复烤企业重组与整合后

的生产经营和经济效益状况,并对未来打叶复烤企业发展趋势进行了分析。

本文研究希望能为其他省份打叶复烤企业重组与整合提供借鉴,为国家烟草

专卖局对复烤企业的改革提供一个比较全面合理的参考。

关键词:打叶复烤企业,重组,整合,云南

ABSTRACT

In recent years,with the developing of international tobacco industry and the

changing of the economic system in tobacco industry. Tobacco Leaf rediying enterprises

is facing up a new challenge.

《The Directive opinion for the recombine of the tobacco leaf redrying

enterprises》is released by the state tobacco monopoly administration, in May of 2009.

This will be an important chance for tobacco Leaf redrying enterprises to

developing. And put the tobacco Leaf redrying enterprises in to a new innovating stage.

Tobacco Leaf redrying enterprises is a step inside the tobacco industry chain and

did not get enough attention for a long time. It is supposed to be a bridge and Link in

the tobacco industry, but now it is small and weak Those reasons made the Tobacco

Leaf redrying enterprises become a bottleneck effect in tobacco industry.

This article is based on a review of the developing for Yunnan tobacco leaf

redrying company, analyzed the background of Yunnan tobacco leaf redrying company

rebuilding. This article identifies the major opportunities, benefits and issues for

Tobacco leaf redrying enterprise's integration and analyzed the trend of tobacco leaf

enterprise development.

This article is a research of the reconstruction and integration of the first tobacco

leaf redrying company in China. I hope that this could be a good example for another

province. Also is a reasonable reference for the innovation of another tobacco leaf

redrying company.

KEYWORD: STobaccoLeaf, Redrying,Enterprise, Recombination, Integration,

Yunnan.