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MBA硕士毕业论文_石煤公司业务转型发展研究(62页).rar

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文本描述
彌安
随着上海能源结构的调整,石煤公司到了迫切需要进行企业转型,转变企业经营方
式的紧要关头。石煤公司是一个国有企业,在能源行业具有较好的资源优势,并且有较
好的管理基础。如何在“十二五”末到来之前逐步调整生产方式,争取相应政策支持,
实现企业转型发展,这不但是企业发展的需要,也是利国利民的好事。
上海市在能源发展方面制定了 “十二五”规划,其中的基本原则之一,就是要坚持
超前规划、安全发展。适度超前规划建设能源基础设施,多元化配置能源品种,多渠道
引入能源资源,鼓励能源企业参与市外能源基地建设。健全能源储备体系,完善应急预
案,提高系统保障能力和调节能力。提高能源保障能力是“十二五”期间上海需要完成
的主要任务。尤其是要增加成品油和煤炭储备能力。
本文主要通过对石煤公司业务转型发展研究,全面了解企业现状,包括企业所面临
的机遇与挑战、自身的优势与劣势、组织机构和人员结构等。针对企业现状深入分析问
题,提出建议和对策措施。从而使石煤公司确定合适的经营模式,建立适应的经营管理
团队,从而顺利实现生产型向经营型企业的转型。同时也希望本文的研究为同类企业在
产业结构调整中业务转型发展起到借鉴作用。
关键词:发展战略;转型;战略目标;经营
第II页
华东理工大学硕士学位论文

The study of business transformation and development of SSG

Production-oriented to business-oriented enterprise

Abstract

With the adjustment of energy structure in shanghai, it is critical time for Shidongkou

gas Co. Ltd (SSG) to exert business transformation. SSG is a nationalized enterprise, which

has superiority in resource in the energy industry and good management basis. However, with

the requirement of society and economy development, the enterprise business transformation

and development is urgent especially before the end of the The Twelfth Five-Year Plan”,by

adjustment mode of production and striving for the policy support. The realization of business

transformation is not only the needs of enterprise development but also the benefits to the

nation and lives of people.

Shanghai has drought The Twelfth Five-Year guideline for the energy industry”,of

which one of the fundamental principle is to plan ahead and safe develop for base energy

installation construction, diversified configuration of energy variety, multi-channel

introduction of energy resource and encouragement enterprise to take part in the construction

of energy base out of Shanghai, besides the improved energy reserve system, completed

contingency plans, and enhanced system support and regulation capabilities. To enhance the

energy insurance is the primary task of Shanghai during The Twelfth Five-Year Plan”,

especially the increasing of the reserve capacity for coal and refined oil.

Present article introduce the current situation of SSG, including the opportunities and

challenges,advantages and disadvantages, organizational and staff structure by the study of

business transformation in SSG, the analysis of current situation of SSQ and the proposal of

suggestions and countermeasures. Consequently, the suitable business mode can be fixed,

appropriate business group can be constructed, and the transformation from a

production-oriented enterprise to a business enterprise can be realized. Moreover, we hope the

investigation of this article can help similar enterprises to get experience for their

transformation and development during the industrial restructuring.

Keywords: develop strategy, transformation, strategic objectives, business