“抓个娃娃”
XXXX年8月30日
摘要 ·································· 3
1 公司概况 ·································· 6
2 产品和服务 ·································· 8
2.1 产品/服务 ·································· 8
2.2 核心竞争力·································· 8
3 行业及市场分析 ······························ 9
3.1 行业趋势分析 ······························ 9
3.2 大学城现状分析································ 9
3.2目标市场及分析··································· 9
4 战略目标 ···································· 10
5 推广策略 ·································· 10
6 管理结构 ································· 11
7 SWOT 分析 ································· 11
7.1 优势 ····································· 11
7.2 劣势 ····································· 13
7.3 机会 ····································· 13
7.4 威胁 ····································· 13
8 财务预算 ····································· 13
9 附录 ···································· 15
9.1 退出机制···································· 15
9.2 “抓个娃娃”市场调查问卷统计表 ················ 16
9.3 “抓个娃娃”市场调查问卷样本 ················ 19 摘要
创业宗旨 绝大多数人都对可爱的娃娃没有抵抗力，不管男生女生，小时候都有一个属于自己的娃娃。而各式各样的娃娃又承载了一代代人的文化记忆和童年欢乐。无论你是学生党还是上班族，在这里你都能重拾儿时的欢乐。放下手机，忘记烦恼。带上朋友，带上爱人，带上孩子，一起来“抓个娃娃”体验快乐与充实。
店面简介 本店主要经营：普通版娃娃机 豪华版娃娃机 兑币机 推娃娃机 剪娃娃机 推币机 自动兑币娃娃机
主要管理者
。。。以下略