I ? 摘要 在当前中国经济的发展形势下，中小型企业成为了当下国民经济发展的重要 力量。中小企业具有灵活性强、经济增长活力大、产品服务多样化等特点，为推 动国民经济发展和缓解就业压力做出了重要贡献。但是面对重多大企业、大平台， 人才的竞争使得中小型企业面临着一定的困境，而知识型员工成为企业的发展的 先决条件，保持企业的竞争力和创新力，成为创新型中小企业竞争的关键，为了 能够更好的吸纳人才、保留人才，员工激励成为企业人力资源管理中重要的一个 环节。因此，如何利用激励机制来调动员工的积极性、主动性，增加员工满足感、 幸福感，减少企业的知识员工的流失率，让企业在如此竞争激烈的社会中占据一 席之地，是中小企业关注重点之一。 笔者以一家互联网+教育类型的创业公司为案例企业，进行个案研究。使用 文献法，阅读前人的研究成果和网络搜索手机大量的二手资料，参考国内外的激 励理论。使用问卷调查法，对企业内知识型员工的激励机制运行的现状进行调查 分析，寻找LP公司激励机制实际存在的弊端，充分利用所学知识理论结合实践， 设计合理的激励机制，并制定相应的管理措施，以弥补LP公司的激励机制的不 足，改变公司内部员工流失率高的现状，营造健康的企业氛围。 通过此研究，弥补国内众多创新型中小企业的激励机制的不足、探索更为有 效的方式方法，对创新型中小企业的人力资源的有效开发和利用提供一定的参考 价值。 关键词： LP公司；创新型中小企业；知识型员工；激励机制 Abstract II ? Abstract In the current situation of China's economic development, small and medium-sized enterprises have become an important force in the current national economic development. Small and medium-sized enterprises (SMEs) have the characteristics of strong flexibility, vigor of economic growth, diversification of products and services, and have made important contributions to promoting the development of national economy and alleviating employment pressure. But in the face of major large enterprises and platforms, the competition of talents makes small and medium-sized enterprises face certain difficulties, and knowledge workers become the prerequisite for the development of enterprises, to maintain the competitiveness and innovation of enterprises, become the key to the competition of innovative small and medium-sized enterprises, in order to better absorb talents and retain talents. Employee motivation has become an important part of human resource management in enterprises. Therefore, how to use the incentive mechanism to mobilize the staff's enthusiasm, initiative, increase employee satisfaction and well-being, reduce staff turnover rate, allow enterprises to occupy a space for one person in such a competitive society, is one of the key concerns of small and medium sized enterprises. According to an Internet plus education type of entrepreneurial company as the case enterprise, case study. Using the literature method, read the research results of the predecessor and searches a large number of second-hand information on the mobile phone network, and refers to the incentive theory at home and abroad. Using the questionnaire, investigate and analyze the current situation of motivation mechanism of knowledge employees of the enterprise, find the LP company incentive mechanism defects exist, make full use of knowledge theory with practice, a reasonable incentive mechanism, to compensate for the lack of LP, excitation mechanism, change the internal staff status of the loss rate high. Through this research, we can make up for the lack of incentive mechanism and explore more effective ways and means of innovative small and medium-sized enterprises in China, and provide some reference value for the effective development and utilization of human resources in innovative. Key words: LP Company, Medium and small-sized innovation enterprise, Knowledge employee, Incentive mechanism 目 录 III ? 目 录 摘要 ................................................................................................................................ I Abstract ........................................................................................................................ II 第1章 绪论 ............................................................................................................... 1 1.1 研究背景 .......................................................................................................... 1 1.2 研究的目的和意义 .......................................................................................... 2 1.2.1 研究的目的 ................................................................................................. 2 1.2.2 研究的意义 ................................................................................................. 2 1.3 研究内容、方法和技术路线 ............................................................................ 2 1.3.1 研究的内容 ................................................................................................. 2 1.3.2 研究的方法 ................................................................................................. 3 1.3.3 研究的技术路线 ......................................................................................... 4 第2章 相关理论概述 ............................................................................................... 7 2.1 创新型中小企业的特征 .................................................................................... 7 2.2 知识型员工的特征 ............................................................................................ 7 2.3 员工激励机制一般理论 .................................................................................... 8 2.3.1 激励的概念 ............................................................................................... 8 2.3.2 内容激励理论 ........................................................................................... 8 2.4 知识型员工激励相关研究评述 ........................................................................ 9 2.5 激励模型 ............................................................................................................ 9 2.6 本章小结 .......................................................................................................... 10 第3章 LP公司知识型员工激励机制的现状 ......................................................... 11 3.1 LP公司的行业背景 ......................................................................................... 11 3.2 LP公司的发展概况 ........................................................................................ 12 3.3 LP公司知识型员工的激励现状 .................................................................... 14 3.3.1 薪酬制度 ................................................................................................... 15 3.3.2 福利构成 ................................................................................................... 17 3.3.3 奖惩 ........................................................................................................... 17 3.3.4 制度 ........................................................................................................... 17 3.3.5 培训 ........................................................................................................... 18 3.3.6企业文化 .................................................................................................... 18 3.4 本章小结 .......................................................................................................... 18 第4章 LP公司知识型员工激励需求的调查分析 ................................................. 19 目 录 IV ? 4.1 调查问卷的设计 .................................................................................................. 19 4.1.1 问卷设计的内容 ....................................................................................... 19 4.1.2 问卷调查的样本的基本情况 ................................................................... 20 4.1.3 问卷的统计方法 ....................................................................................... 20 4.2 数据效度与信度分析 ...................................................................................... 20 4.2.1 信度检验 ........................