本文对政府主导型、外来企业投资主导型、社区集体主导型、居民个体主导
模式进行案例分析,并对湖南武陵山片区乡村旅游开发管理模式总体特征进行总
结;对湖南武陵山片区四种乡村旅游开发管理模式中社区居民分别进行问卷调查
研究。通过对四种模式中社区居民的利益诉求进行分析和对比,提出湖南武陵山
片区乡村旅游开发管理模式存在的问题,总结为基础设施不完善,“公地悲剧”
现象严重,社区居民参与乡村旅游开发的知情权、决策权得不到保障;在政府主
导和外来企业投资主导的开发管理模式中存在利益分配不均匀,社区居民参与热
情低等问题;在社区集体主导型和居民个体主导型开发管理模式中,主要存在基
础设施不完善和居民之间的恶性竞争问题。最后以乡村旅游中社区居民利益诉求
的角度对湖南武陵山片区乡村旅游开发管理模式提出策略优化
关键词:乡村旅游,利益相关者,开发管理模式,社区参与ABSTRACT
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ABSTRACT
Rural tourism as the new industry combination of the first and the third industry,
widen the channels of farmers income, to absorb a large number of surplus labor force,
improve the added value of agriculture, promote the transformation of traditional
agriculture to modern agriculture. In our country Rural tourism has began to take shape,
In 2016, China rural tourism achieve 1.36 billion traveller; Gradually achieve the rural
tourism from small tourism to larger tourism. In our country ,from the analysis on
maturity Zhejiang province is the best one, followed by the Shaanxi province, the third
is the Sichuan province.Hunan and the rural tourism of Hunan wuling mountain area
is still at the primary stage, in the development of rural tourism have so many problems
should be resolved.Such as ,The low degree of community residents to participate in,
unjust distribution of interests, the vicious competition between operators and other
negative problems. As Tourism plan “and “rural tourism poverty alleviation project has
enacted ,Our country and people place high hopes on the development of Hunan rural
tourism in wuling mountain area.
In this paper, we analysis the government&39;s leading foreign business investment
leading community collective leading residents individual dominant model ,
Management mode of Hunan Wuling mountain area rural tourism development and
summarize general characteristics; we had determined to four kinds of community
residents in the rural tourism development and management mode study on
questionnaire of Hunan Wuling mountain area. Compared and analysis the four patterns
of the interests of the community residents demands of Hunan Wuling mountain area
and put forward the problems of the rural tourism development and management mode,
summarized as infrastructure is imperfect, “tragedy of the Commons”phenomenon is
serious, the community participation not guaranteed; In government-led investment and
foreign enterprises leading the development of the existing in the management mode of
profit distribution is not uniform, the low participation enthusiasm of community
residents; In the community collective leading and individual residents leading
development and management mode, the main trouble is imperfect and the vicious
competition between residents. Give suggestions of Hunan rural tourism development
and management mode according to the interests of the community residents of the rural
tourism demands in Wuling mountain area.
Key Words:Rural tourism,Stakeholder,Development management model,Community
participation第一章 绪论
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第一章 绪论
第一节 研究背景
20 世纪 80 年代,我国的乡村旅游开始兴起,但目前仍处在乡村旅游发展的初
级阶段。2011 年,农业部和旅游局共同发布全国休闲农业与乡村旅游示范县有 70
个、全国休闲农业示范点有 200 个。2015 年“全国乡村旅游提升与旅游扶贫推进
会议”在安徽省黄山市圆满结束。“贯彻《国务院办公厅关于进一步促进旅游投
资和消费的若干意见》,讨论我国乡村旅游和旅游扶贫问题接下来的规划”成为
本次会议的主要内容。通过会议讨论指出,乡村旅游应该尽可能的发挥在乡村居
民脱贫致富工作中的作用。会议指出争取到 2020 年,我国农村居民一千二百万能
在乡村旅游发展的带动下走出贫苦,实现小康生
。。。以上简介无排版格式,详细内容请下载查看