Abstract
Facility management is an emerging industry in China. It has great potential. The foreign banks such
as Citigroup established specialized business departments to undertake the facility management after they
entered into China. Electromechanical equipment maintenance has relatively high technical content and
strong professional in the facility management. It is paid close attention to by the foreign banks. As the
subsidiary of A Group (Fortune 500 companies), A Company has been committed to transforming to
service supplier from the equipment supplier all the time. By the virtue of great technical strength and wide
service network, A Company has strong competitiveness in the domain of electromechanical maintenance
business, and also it has sound development all the time. However, in recent years, due to the change of
social environment, the business expansion of A Company has met the bottleneck. So, its development has
been hindered. This paper adopts the electromechanical maintenance business domain of the foreign banks
as the research object. It carries out in-depth research and analysis, so as to provide some valuable
suggestions for A Company.
This paper builds the general framework according to the enterprise strategic management model of
J.David Hunger and Thomas L.Wheelen. First of all, it makes detailed analysis on the electromechanical
maintenance business of the foreign banks. Then, it analyzes the status of A Company in term of this
business (including advantages and disadvantages of own resource, customer demands, opportunities and
threat in the external environment, etc.), and formulate development-based business strategy. With regard to
the formulation of the business strategy, SWOT analysis is adopted. Later, it draws up the implementation
plan of the new business strategy, and makes summary and analysis.
Finally, it is expected that the research of this paper can provide favorable thought for A Company on
the development of electromechanical maintenance business of foreign banks.
Key words: facility management; electromechanical equipment; strategic management model; business
strategy; SWOT analysis
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