可口可乐饮料市场计划 1.2001 Review 1.1.Economic & Demographic Overview 1.2Market Share(TJ/SJZ) 1.3Flavor Share(TJ/SJZ) 1.4Package Share(TJ/SJZ) 1.5Value Chain Analysis 2.2002 BAP 2.1SWOT 2.2Marketing Strategies 2.32002 Objectives 2.4Brand Build & Consumer Promotion 2.5Media Strategy 2.6Special Projects CNY / MAY / October 2.7New Products 2.8Fight against PCI 2.9Summary of DME 提纲 Outline 天津装瓶厂销售区域 Franchised territory of TJCC 1.1 人口统计数据 Demographic Data