UnileverAsia Supply Chain Workshop30 Sept 2001Singapore SingaporeKey Facts Population : 4.018m Foreigners 0.8m Ethnic Composition : Chinese 77%, Malay 14%, Indian 8% GDP : US$92b GDP per capita :US$23k Economy : Manufacturing25% Half in Electronics Wholesale & Retail Trade 16% Finl, Biz, Transport & Comm Services 35% Key trading partners: Malaysia, US, Europe, HK, Japan Est. 2001 GDP Growth : “small positive or small negative” Unilever SingaporeandCPC/AJI Singapore Combined NPS :S$ 90m Combined TR :S$ 12m (13%) Combined TC :S$ 7.5m No. of retail brands (domestic) : 24 / 15 No. of regular retail SKUs (domestic) :280 / 130 No. of foodservice SKUs : 100 / 90 No. of SKUs (export) :120 No. of Sites : 3 No. of Factories :1 Main Suppliers : Thailand, Malaysia, Indonesia, Korea No. of Retail Key Accounts : 5 (9) No. of Retail Distributors : 3 No. of Ice Cream and Foodservice customers : A lot! Focusing on Growth on Power Brands Fueling the Growth Focusing and Creating Resources for Growth Price Increases MDC SCC savings Overheads Containment Volume Growth TC “Focus” NPS TrendUnilever Singapore Delivering the Growth By Building Power Brands TC TrendUnilever Singapore Supply ChainKey Challenges Sustaining High Customer Service levels as we move into the new regional sourcing regime Developing more efficient distribution infrastructure and processes