A Dissertation Submitted to Guangdong University of Technology
for the Master’s Degree of Management
Research on performance management optimization of
ZB Company based on OKR
Candidate: ZhaoLili
Supervisor: Prof. XiJing
May 2022
School of Management
Guangdong University of Technology
Guangzhou, Guangdong, P. R. China, 510006
摘要
摘要
企业绩效管理的发展的今天，随着企业生存环境与员工之间的关系变化，很多企
业都开始要求自身的发展一定要跟随时代的发展需求，不断地更新企业管理模自身绩
效管理模式，优化企业内部的绩效管理体系。物业管理行业在历经多年的市场变革
后，已经开始进行管理创新和理念改革，对从业人员的技能和素质要求也在改变；物
业管理行业作为劳动密集型行业，服务质量和管理水平不断制约整个行业的发展，因
此，研究物业企业人员的绩效考核指标，发现其中存在的问题并针对性地提出一套有
效的绩效考核指标体系就显得至关重要。
ZB公司是一家物业服务管理的公司，在日益复杂多变的环境下，亦面临着通过科
学的绩效管理激发组织活力和员工活力的挑战。本研究以 ZB公司为研究对象，从绩效
管理流程的四个方面为线索，分析了 ZB公司绩效管理体系中绩效计划现状、绩效实
施、绩效考评、绩效反馈中的问题，并从管理制度、人员素质和企业文化等方面分析了
产生问题的原因。在此基础上，通过查阅相关文献资料，借鉴同行业优秀公司的绩效管
理模式，基于 OKR目标与关键成果法对 ZB公司的绩效管理体系进行了改进研究，明
确了改进目标、原则；确定了绩效管理的步骤、关键角色以及在绩效管理各阶段的主要
任务。从绩效管理的四个环节即绩效计划、绩效实施、绩效考评、绩效反馈四个环节提
出改进优化的措施。最后从健全制度、人员培训和企业文化等方面提出保障措施，以激
发员工潜力，促进企业实现健康稳定的发展。
本文采用调查法和个案研究法展开，通过调查 ZB公司存在的管理问题，以 ZB公
司作为案例，研究 OKR目标与关键成果法在公司绩效管理系统中的优化改进，将理论
与实践相结合，同时通过案例研究，根据企业实施经验，为 OKR的执行提出更加具体
可行的建议。
关键词：ZB公司；目标与关键成果法（OKR）；绩效管理；优化研究
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广东工业大学硕士专业学位论文
ABSTRACT
The development of enterprise performance management and the development of social
economy, politics, idea of the intimate relationship, in recent years, with the changes on the
relationship between the employee and enterprise survival environment, many companies
have begun to require its own development must follow the development needs of The Times,
constantlyupdatetheirownperformance managementmode,optimizetheinternal
performance management system. After yearsof market reform, property management
industry has begun to carry out management innovation and concept reform, and the skills and
quality requirements of employees are also changing; Property management industry as a
labor-intensive industry,service qualityand managementlevelconstantly restrictthe
development of the entire industry, therefore, it is very important to study the performance
assessment indicators of personnel in property enterprises, find the existing problems and put
forward a set of effective performance assessment indicators system.
ZB Company is a property service management company. In the increasingly complex
and changeable environment, it is also facing the challenge of stimulating the vitality of the
organization and staff through scientific performance management. This study takes ZB
Company as the research object, analyzes the problems in the current situation of performance
plan, performance implementation, performance evaluation and performance feedback in the
performance management system of ZB Company from the four aspects of performance
management process as the clue, and analyzes the causes of the problems from the aspects of
management system, personnel quality and enterprise culture. On this basis, by consulting
relevant literature and referring to the performance management mode of excellent companies
in the same industry, the performance management system of ZB Company is improved based
on OKR objectives and key results method, and the improvement objectives and principles are
clarified. The steps, key roles and main tasks in each stage of performance management are
determined. From the four links of performance management, namely, performance plan,
performanceimplementation,performanceevaluationand performancefeedback,
improvement and optimization measures are put forward. Finally, it puts forward safeguard
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