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基于核心能力的企业组织结构评价与优化研究-以中移铁通为例_硕士论文

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I 摘要 近年来,随着信息技术的发展,移动通信技术变革和应用的进程都在不断加 快,每一代技术开发的周期也在不断缩短,移动通信技术的普及和快速更迭已成 为大势所趋。同时,民营资本的涌入、三网融合的加快推进、5G 网络的竞争、全 业务运营的开展、移动互联网的普及等系列变化也对移动通信行业产生了重要影 响,通信运营商正面临着更为激烈的竞争和挑战。自从三大运营商进入 4G 时代以 来,虽然中移铁通近年来业务发展迅猛,但近几年在铁通行业内部也面临着深刻 变革,尤其是在组织结构的调整和核心能力培育方面,表现较为滞后,导致机构 层级过多、决策效率低下、管理成本过高、对市场变化反应能力差等一系列问题, 同时导致核心能力不强。因此,如何优化中移铁通的组织结构体系、提升公司核 心能力,就成为一个亟待解决的重大问题。 对于企业组织结构概念、评价、调整及其变革,国内外学者进行了较为深入 的研究。国内外的研究表明,企业的管理实践已逐渐开始重视核心能力,学者们 一致认为,在营销策略能为企业带来短暂竞争优势的情况下,要想保持长期竞争 优势,企业必须建立有利于提升核心能力的组织结构,形成自己的异质性。现有 的文献涉及组织结构评价及优化的较多,但将组织结构评价及优化与核心能力联 系的文献却寥寥无几,这也是当前研究的空白和本文的研究意义所在。本文基于 核心能力的视角,系统研究中移铁通组织结构的评价和优化问题,对于丰富组织 结构评价方面的文献、拓宽组织结构理论应用的范围、帮助决策者正确辨别组织 结构状况、为企业的运行和管理情况把脉等具有重要的理论意义和现实意义。 本文首先从核心能力、组织结构评价等的相关概念出发,阐述了组织结构变 革的基本理论,分析了组织结构对核心能力的作用机理;其次,总结了国内外电 信运营商组织结构与核心能力的现状、演变及启示;然后,依据组织结构对核心 能力的作用机理,构建了核心能力导向的企业组织结构评价指标体系;第四,引 入层次分析法和模糊数学原理,建立了组织结构综合评价模型;第五,采用模糊 综合评价方法,对案例企业的组织结构进行评价;第六,根据核心能力的评价结 果,引入调查问卷方法进行实证分析,结合与案例企业调查对象的深度访谈,归 纳整理了中移铁通组织结构设置在核心能力方面体现的不足;第七,在此基础上, 从提高核心能力的视角,设计了中移铁通组织结构优化的思路和具体方案,并指 出了在组织结构优化过程中需要解决的关键问题。最后,从创新适应新组织架构 的经营管理理念、完善与组织变革相匹配的管理制度、做好组织变革的资源保障 三个方面,提出了核心能力导向企业组织结构优化方案的实施保障措施。 关键词:核心能力;企业组织结构;优化;模糊综合评价;对策Abstract II Abstract In recent years, with the development of information technology, the process of reform and application of mobile communication technology is accelerating, the period of technology development of each generation is also shortening, the popularization and rapid change of mobile communication technology has become an irresistable trend. At the same time, the influx of private capital, the acceleration of three networks integration, the competition of 5G network, the development of whole business operation, the popularization of mobile Internet and other series changes have also had an important impact on the mobile communication industry, and communication operators are facing more fierce competition and challenges. Since the three big carriers into the4G era, although the business of China mobile Tietong has developed rapidly in recent years, but the Tietong industry is faced with profound changes in recent years, especially in terms of organizational structure adjustment and core competence cultivation, the performance is relatively lag, leading to excess institutions level, low decision-making efficiency, high management cost ,poor ability to respond to market changes etc. a series of problems, and leading to the bad core competence. Therefore, how to optimize the organizational structure system of China mobile Tietong and enhance company's core capabilities, has become a major problem to be solved urgently. For the concept, evaluation, adjustment and change of enterprise organization structure, domestic and foreign scholars have conducted a thoroughly research. Studies at home and abroad show that the management practice of enterprises has gradually begun to pay attention to core competence. Scholars agree that, In case of the marketing strategy can bring enterprises short-term competitive advantage, in order to maintain long-term competitive advantage, enterprises must establish organizational structure conducive to improving core competence and form their own heterogeneity. There are a lot of existing literatures related to the evaluation and optimization of organizational structure, but few linking the evaluation and optimization of organizational structure with core competence, which is also the blank of current research and the research significance of this paper. Based on the perspective of core competence, this paper researches systematically the evaluation and optimization question of organization structure for China mobile Tietong, it has important theoretical significance and practical significance for riching the literature on organizational structure evaluation, broadening the scope of application of organization structure theory, helping decision makers correctly identify the status of organizational structure, taking the pulse for the operation and management of enterprise. Starting from the related concepts of core competence and organizational structure evaluation, this paper firstly expounds the basic theory of reform of organizationalAbstract III structure, analyzes the mechanism of action of organizational structure on core competence; secondly, summarizes the current situation, evolution and enlightenment of organizational structure and core competence of telecommunication operators at home and abroad. Then according to the mechanism of action of organizational structure on core competence, constructs the evaluation index system of enterprise organization structure guided by core competence. Fourthly, introducing the analytic hierarchy process and fuzzy mathematics principle, establishes the comprehensive evaluation model of organizational structure. Fifthly, using the method of fuzzy comprehensive evaluation, evaluates the organizational structure of case enterprise. Sixth, based on the evaluation results of core competence, introduced the questionnaire method for empirical analysis, combined with in-depth interviews with the respondents of case enterprise, summarizes the deficiencies of China mobile Tietong organizational structure setting in core competence reflecting. Seventh, on this basis, from the perspective of improving the core ability, designs the idea and specific scheme of organizational structure optimization of China mobile Tietong, and points out the key problems to be solved in the process of organizational structure optimization. Finally, from the three aspects of innovating the management concept adapting to the new organizational structure, perfecting the management system matching with organizational change, ensuring the resources of organizational reform, puts forward the implementation guarantee measures of enterprise organizational structure optimization plan guided by core competence. Keywords: Core competence; Enterprise organizational structure; Optimize; Fuzzy comprehensive evaluation; countermeasures目录 IV 目录 摘要.................................................................................................................................Ⅰ Abstract............................................................................................................................Ⅱ 目录.................................................................................................................................IV 第 1 章 绪论...................................................................................................................1 1.1 研究背景及意义.................................................................................................1 1.2 文献综述.............................................................................................................2 1.2.1 国外研究现状...........................................................................................2 1.2.2 国内研究现