关键词京津冀一体化商业银行发展战略Abstract
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Abstract
Under the big pattern of the beijing-tianjin-hebei integration situation, baoding in
the advantageous geographical position, the development of the whole face serious
challenges, more faces great opportunities, on the supply side under the background of
the reform deepening, the national economy of gear upgrades is around the corner, all
these need a lot of financial support, the bank as a bridge of enterprises and social
capital fusion, will usher in unprecedented opportunities and challenges. For bank of
China, baoding branch, to forge a cross-regional development, is committed to its
diversification and passing on China&39;s one hundred - year - old first-class state-owned
joint-stock commercial Banks, with the growing of financial competition, will
inevitably need to explore the development of the research and application of new
strategy, to the financial trade in an impregnable position. Facing the opportunity of
the coordinated development of beijing-tianjin-hebei, combining with the current
economic situation, based on the current macro environment faced by the bank of
China, baoding branch, bank of China, baoding branch development strategy and
implementation measures as the research object, the content of the first analysis of the
research background and significance, on the basis of the analysis of both internal and
external environment of bank of China, baoding branch, find out the advantages and
disadvantages in the development of the current, thereby to its development strategy
and strategy implementation countermeasures are discussed in this paper. Through the
above research, this paper argues that the bank of China, baoding from the management
level, mechanism construction, network construction, risk control and party
construction as the aim of the future development strategy and to promote the
sustainable and healthy development of baoding branch, build core competitive ability,
to ensure that the bank of China, baoding in the future to better serve the coordinated
development of beijing-tianjin-hebei.摘要
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Key words Beijing - Tianjin - Hebei integrated commercial bank development
strateg目录
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目录
第1章绪论··1
1.1研究背景、意义及现状··1
1.1.1研究背景1
1.1.2研究目的和意义2
1.1.3研究现状2
1.2论文的主要内容、研究方法··4
1.2.1研究思路4
1.2.2研究方法4
1.2.3论文的主要内容4
第2章外部环境分析··6
2.1宏观环境分析··6
2.2区域经济分析··6
2.2.1省域经济分析6
2.2.2市域经济分析8
2.2.3保定金融环境分析·10
第3章内部环境分析13
3.1资源因素分析13
3.1.1人力资源分析·13
3.1.2产品资源分析·13
3.1.3技术资源分析·14
3.1.4商誉·15
3.2能力因素分析··15
3.2.1财务能力·15
3.2.2机构效能能力·16
3.3制度因素分析··16
3.3.1股改后的公司制度分析·16目录
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3.3.2管理制度分析·16
第4章中国银行保定分行 SWOT 分析··18
4.1保定分行的优势分析18
4.2保定分行的劣势分析18
4.3保定分行发展的机会19
4.4保定分行面临的威胁20
第5章中国银行保定分行战略目标的设计23
5.1战略目标的指导思想23
5.2战略目标的设计原则··23
5.3战略目标的总体设计··24
5.4战略目标的具体分解··
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