新三板“市场业务目前正处于激烈竞争阶段,A证券在云南“新三板市场开拓

中,如何维持先发优势、巩固优势地位、创造新业绩等问题值得研宄。

A证券目前在云南新三板市场占据先发优势,但后续竞争环境将非常激烈,

A证券云南分公司将把公开市场数据和内部统计数据进行定时分析,密切结合宏

观、中观和微观环境的变化,釆取有效措施,适应最新的竞争环境。

A证券还将把市场定价、差异化产品、浮动定价、联动型营销渠道等策略进

行有机结合,定期改良完善。

如果A证券能够切实做好以上工作,充分发挥自身特点,密切结合云南市场

环境,在保障措施到位的基础上,进行市场开拓组合的全面实施,A证券必将在

云南市场取得不俗的业绩。

未来云南“新三板”市场将有更多的挂牌企业,A证券将作为一家优秀的主办券

商,为挂牌企业提供服务。在云南各级政府部门组织的培训、论坛活动中,A证

券将对成功挂牌及融资案例进行全方位的分享。

本文的研究结果有利于证券公司更好的开拓云南“新三板”市场业务,对于云南

以外其他省、市、自治区、直辖市“新三板”市场开拓也有一定的借鉴意义。

关键词:证券公司,“新三板”市场,云南市场,市场开拓

MARKET DEVELOPMENT RESEARCH FOR THE NEW

THREE BOARD OF A SECURITIES COMPANY IN

YUNNAN PROVINCE

ABSTRACT

Business is currently in the new three board market competition stage, A

securities company in Yunnan province new three board market development, how

to keep the first mover advantage and maintain dominance issues worth studying.

A securities company is currently in Yunnan province new three board market

first mover advantage, but later will be very fierce competitive environment,the

yunnan province branch of A securities company will put the open market data

statistics and internal timing analysis,combined with the change of the macro,meso

and micro environment, take effective measures to adapt to the new competitive

environment.

A securities company will also put the market pricing, product differentiation,

floating pricing and linkage marketing channel strategy, improved perfect on A regular

basis.

If A securities company can carry more than work, give fiill play to their own

characteristics,combined with market environment in yunnan province,on the basis of

the security measures in place, marketing combination, the full implementation of A

securities company shall get good results in Yunnan province market.

The New three board in yunnan province in the future market will be more and

more listed complies,A securities firm will host the brokerage, as one of the

excellent service for listed companies. In training, BBS activities organized by the

government departments at all levels in Yunnan province,A securities company will

carry on the omni-directional share the successful case of listing and financing.

The results of this study is helpful to the securities company better develop the

”new three board market business in Yunnan. For the other provinces, municipalities,

autonomous regions and municipalities directly under the central government new

three board market development also to have certain reference significance.

KEY WORDS: the securities company, the new three board market, market in

yunnan province, market development