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MBA硕士范文_某银行信息化管理与发展战略研究(59页).rar

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文本描述
摘要

全球经济一体化的发展、激烈的市场竞争和便捷的移动互联网促使我国金融业

越来越成为不可阻挡的历史潮流,行业的经营模式,市场营销,监控管理,技术创

新和人力资源开发等都期待有新的突破,通过创新和改革带来新的竞争优势和发展

前景。

面对金融体系的不断提高,日趋发展的挑战,我们都期望信息技术能成为企业

的重要竞争力之一。能显著提高工作质量和工作效率,继而利用信息技术完善业务

模式,增强企业的核心竞争力。与此同时,信息化建设不断演进与变革,作为信息

化管理人员也必须对这一变化釆取有效措施来迎合当下的趋势,同时对信息化管理

工作提出了考验,也将是金融行业信息化决策者噩待解决与面临的课题。

本文研宄的对象是我国某商业银行信息化管理措施与发展战略规划。主要从以

下几点展开讨论:首先介绍了本文的研宄背景及研究意义;第二章对信息化及信息

化管理相关理论、现实意义、信息化管理体系以及未来发展前景进行了综述;第三

章主要是基于SWOT分析法对某某商业银行信息化现状进行了分析,详尽的阐述了

该银行在当前形势下的优势与机遇、问题与挑战,为后面的论述作了重要的铺垫作

用;第四章讲述了某某银行信息化管理的关键要素与考评机制,第五章针对某某银

行信息化管理的发展规划方针提出了优化措施与几点建议,同时对未来的趋势作了

相应的说明;最后对所研宄的内容进行了总结,并针对信息化管理发展战略进行了

规划与展望。

关键字:银行、信息化、管理、发展战略

Abstract

Global economic integration process, as well as intensified competition in the

mobile Internet market impact, making China's financial industry's business model,

marketing, management, operations, technology innovation, human resource

development, are looking forward to a breakthrough by bringing innovation and change

new competitive advantage.

Face challenges, we expect IT to become one of the important competitiveness of

enterprises. Can significantly improve the efficiency and quality of work,then the use of

information technology and innovative business models, enhance the core

competitiveness of enterprises. At the same time,information technology continue to

evolve and change, as an information management officer for this change must also take

effective measures to cater to the trend of the moment, while the information

management work of the test will also be financial indusfry information technology

decisions Og be resolved with those faced by topic.

The object of this study is a commercial bank information management initiatives

and strategic planning. Mainly from the following discussion: First introduces the

research background and significance of the study; Chapter II of information technology

and information management theories, practical significance, information management

systems, and fiiture prospects are reviewed; Chapter III SWOT analysis is mainly based

on the status of certain commercial banking information was analyzed, and detailed

explanations of the bank!s strengths and opportunities in the current situation,problems

and challenges, as discussed later in the bedding made an important role; fourth chapter

describes the key elements of the evaluation mechanism with a certain bank information

management, development planning policy for the fifth chapter certain bank information

management and optimization measures put forward a few suggestions, but the trend for

the future made corresponding instructions; Finally, in the studies summarized, and for

the development of information management strategy planning and prospect.

Keywords: banking,information technology, management, development strategy